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ottawa social media marketing and exit music


It seems strange that before I watched the opening credits to this movie from 1966, I watched the exit music.
Once upon a time, when movie going was a special event, the movie studios were kind enough to provide music and picture to make your exit from the theatre a more pleasant experience.
It was brilliant, actually, to compose and a score that was a variation on the theme of the film to help the audience maintain the feeling all the way back to the reality that would hit them back on the street.
Never underestimate the power of story telling. its our job to make it look easy.

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